
BLOOMBERG NEWS
Toyota Motor Corp. knew about flaws that could cause unintended acceleration more than 3½ years before it recalled cars and trucks to fix the defects, according to company timelines.
Toyota, the world's largest automaker, learned that floor mats could entrap accelerator pedals as early as Feb. 7, 2006, and that pedals could stick five months later, according to documents dated March 24 that were submitted to the National Highway Traffic Safety Administration and obtained Thursday.
The timelines show what Toyota has said was a slow response that led to the recall of more than 8 million vehicles worldwide, starting last year, to repair the two types of acceleration-related defects.
The first report was from a model year 2005 Prius hybrid "regarding floor mat interference with an accelerator pedal," according to the documents, which were sent by the Japanese automaker to the safety agency.
"We are not going to elaborate on any documents provided to NHTSA," Toyota said in an e-mailed statement Thursday. "We've already acknowledged on several occasions that the company did a poor job of communicating during the period preceding our recent recalls."
After U.S. inquiries into the recalls, Toyota appointed a chief quality officer for North America and gave the regional officials more authority in making safety-related decisions.
Toyota's U.S. sales unit is creating "rapid response" teams of engineers and technicians to evaluate customer reports of unintended acceleration after record recalls, the company said Thursday.
The Swift Market Analysis Response Teams will try to get in touch with customers involved in such incidents within 24 hours of a complaint.
The teams will draw on 200 technical staff members in the company's North American operations and will work with dealers, Toyota said.
"There has been a great deal of confusion, speculation and misinformation about unintended acceleration in the past several weeks," said Steve St. Angelo, Toyota's new chief quality officer for North America. "Judgments should be based on reliable evidence," which the teams can help provide.
Toyota began recalls for the two pedal-related defects after a Lexus sedan crash last year killed an off-duty California police officer and three members of his family when a floor mat jammed down the accelerator pedal.
The U.S. Department of Transportation this week proposed a record $16.4 million fine on Toyota after concluding the automaker "knowingly hid a dangerous defect." Under U.S. law, companies have five days after learning of safety defects to report them to the auto safety regulator.
Toyota didn't act on the first sticky pedal report because the "problem was not reproduced and no other similar" reports were received, according to the timeline. "Toyota decided to monitor the situation in the field."
A Toyota executive on Jan. 16 urged the company to "come clean" about accelerator pedal mechanical failures in an e-mail to communications staff after some in Toyota's public relations office suggested a more cautious approach.
Irv Miller, then a vice president for Toyota's U.S. sales unit, said in the e-mail to company executives "the time to hide on this one is over." A week later, Toyota recalled 2.3 million vehicles in the U.S. for accelerator pedal flaws.
"We are not protecting our customers by keeping this quiet," said Miller, who announced his retirement on Dec. 16 and left the company in January after sending the e-mail to executives in the U.S. and Japan.
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